Dkny
DKNY 24/7 Electric Eau de Parfum 30ml Spray for Her
£36.00£18.81-48%
EXTRA 10% OFF CODE: PAYDAY
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DKNY 24/7 Electric Eau de Parfum is a bold, radiant oriental floral fragrance that captures the energy of nonstop city life blended with sun-drenched tropical brightness and sensual depth. Launched in 2025 and created by perfumer Laurent Le Guernec, this modern composition is designed for women who enjoy expressive, confident scents that balance fruity freshness, luminous florals, and a rich, addictive base. It is especially suited to summer, where its vibrant character feels energetic and alive. Worn primarily during the day, it is ideal for urban adventures, social outings, and moments when a striking yet wearable signature scent is desired.
The fragrance opens with a juicy and sparkling trio of mango, mandarin, and bergamot. Mango introduces an exotic, sun-ripened sweetness that feels lush and tropical, instantly evoking warmth and vibrancy. Mandarin adds a bright citrus juiciness that enhances the fragrance’s playful energy, while bergamot brings a crisp, slightly bitter freshness that lifts the composition and adds refinement. Together, these top notes create a lively and radiant introduction that feels both modern and uplifting.
At the heart of 24/7 Electric lies a luminous floral bouquet of gardenia, jasmine, and orange blossom. Gardenia contributes a creamy, slightly green floral richness that feels opulent yet smooth. Jasmine adds a sensual white floral depth with a soft, intoxicating character, while orange blossom brings a honeyed citrus-floral brightness that enhances femininity and elegance. This heart creates a powerful yet balanced floral core that feels radiant, confident, and effortlessly glamorous.
As the fragrance settles, the base reveals a complex and sensual blend of benzoin, musk, vanilla, papyrus, patchouli, moss, incense, and sandalwood. Benzoin and vanilla create a warm, resinous sweetness that softens the composition, while musk adds a clean, skin-like sensuality. Papyrus introduces a dry, slightly smoky woodiness, complemented by earthy patchouli and moss, which add depth and natural texture. Incense contributes a subtle smoky mystique, and sandalwood rounds out the base with a smooth, creamy woodiness. The result is a rich, long-lasting dry-down that feels warm, sophisticated, and addictive.
Top Notes: Mango, Mandarin, Bergamot
Heart Notes: Gardenia, Jasmine, Orange Blossom
Base Notes: Benzoin, Musk, Vanilla, Papyrus, Patchouli, Moss, Incense, Sandalwood
DKNY 24/7 Electric Eau de Parfum is ideal for women who enjoy vibrant fruity-floral fragrances with a sensual woody-amber backbone. Its tropical opening, rich white floral heart, and deep resinous base make it especially suited for daytime wear in summer, offering a bold, modern scent that feels energetic, confident, and unforgettable.
To apply, spray the fragrance onto pulse points such as the wrists, neck, and behind the ears, where body heat helps naturally diffuse the scent throughout the day. For improved longevity, apply to moisturized skin and avoid rubbing the fragrance after spraying, as this can alter its development. A light mist on clothing or hair can also help extend its rich floral-fruity-woody trail for longer-lasting wear.
The fragrance opens with a juicy and sparkling trio of mango, mandarin, and bergamot. Mango introduces an exotic, sun-ripened sweetness that feels lush and tropical, instantly evoking warmth and vibrancy. Mandarin adds a bright citrus juiciness that enhances the fragrance’s playful energy, while bergamot brings a crisp, slightly bitter freshness that lifts the composition and adds refinement. Together, these top notes create a lively and radiant introduction that feels both modern and uplifting.
At the heart of 24/7 Electric lies a luminous floral bouquet of gardenia, jasmine, and orange blossom. Gardenia contributes a creamy, slightly green floral richness that feels opulent yet smooth. Jasmine adds a sensual white floral depth with a soft, intoxicating character, while orange blossom brings a honeyed citrus-floral brightness that enhances femininity and elegance. This heart creates a powerful yet balanced floral core that feels radiant, confident, and effortlessly glamorous.
As the fragrance settles, the base reveals a complex and sensual blend of benzoin, musk, vanilla, papyrus, patchouli, moss, incense, and sandalwood. Benzoin and vanilla create a warm, resinous sweetness that softens the composition, while musk adds a clean, skin-like sensuality. Papyrus introduces a dry, slightly smoky woodiness, complemented by earthy patchouli and moss, which add depth and natural texture. Incense contributes a subtle smoky mystique, and sandalwood rounds out the base with a smooth, creamy woodiness. The result is a rich, long-lasting dry-down that feels warm, sophisticated, and addictive.
Top Notes: Mango, Mandarin, Bergamot
Heart Notes: Gardenia, Jasmine, Orange Blossom
Base Notes: Benzoin, Musk, Vanilla, Papyrus, Patchouli, Moss, Incense, Sandalwood
DKNY 24/7 Electric Eau de Parfum is ideal for women who enjoy vibrant fruity-floral fragrances with a sensual woody-amber backbone. Its tropical opening, rich white floral heart, and deep resinous base make it especially suited for daytime wear in summer, offering a bold, modern scent that feels energetic, confident, and unforgettable.
To apply, spray the fragrance onto pulse points such as the wrists, neck, and behind the ears, where body heat helps naturally diffuse the scent throughout the day. For improved longevity, apply to moisturized skin and avoid rubbing the fragrance after spraying, as this can alter its development. A light mist on clothing or hair can also help extend its rich floral-fruity-woody trail for longer-lasting wear.